Narrative
Take a client who has self-distributed for two years through a flat-fee service, keeping every penny, and who is now weighing a move to a selective like AWAL: revenue share rather than a fee, in exchange for playlist pitching.
The options look bewildering at first: flat fee, percentage cut, selective, non-selective, advances, no advances. What is the client actually being offered?
The decision is not complicated, once you understand what each tier is buying.